• Focuses on observable behaviour rather than internal mental states.

  • All behaviour is viewed as learned through interaction with the environment

  • Key figures are John B. Watson, and B F Skinner.

Key Concepts

Classical conditioning:

  • Associating stimuli with responses.

  • Pavlov's dogs

  • Used in therapy to eliminate phobias or anxiety

Operant conditioning:

  • Uses positive or negative reinforcement and punishment to shape behaviour

  • Applies to techniques like token economies to encourage desired behaviour

Techniques

Positive reinforcement:

  • Rewarding desired behaviours to increase their occurrence.

Exposure therapy:

  • Gradually exposing clients to fear, objects or situations in a controlled way to reduce anxiety or phobia

Behaviour modification:

  • Changing maladaptive behaviours through structured rewards, and consequences

Practical applications:

  • Used for treating phobias, OCD, addiction, and various anxiety disorders.